Commerce Product Merchant Agreement Commerce Policies
Open the Instagram app and tap the menu at the top-right corner. Tap Settings. Tap Account. Tap Switch to Professional Account. Tap Business. Follow the on-screen instructions to link your Facebook Page to your Instagram account. This will be required later. Add your business details and tap Done.
Open the Instagram app and tap your profile icon. Tap Edit Profile. Tap Page under “Public Business Information. " Select your Facebook page. If you want to create a new Page, tap Create a new Facebook Page instead and follow the on-screen instructions.
Click Connect E-Commerce Platform. Select your platform. Click the blue Finish Set-Up button. Follow the on-screen instructions to link your catalog.
Click Upload Product Info. Select your Facebook Page. Type a name for this catalog into the “Name your catalog” field. Click the blue Create button. Click View Catalog or go to https://www. facebook. com/products.
Click Products in the left panel. Click Add Products to get started. If you want to enter products by typing their details into a form, select Add manually. If you have a spreadsheet, select Use Data Feeds. Click Next. If you’re uploading a file with your products, select your file and follow the on-screen instructions to upload. If entering a product manually, type the details for the first product, then click Add Product to save it. You can continue entering products this way.
Another way to get to the correct place is to tap the three-line menu on your profile, select Settings, tap Business, and then select Shopping.
You can tag up to 5 products in one image or video post, or up to 20 products if your post will contain multiple photos and/or videos.
Each tag will be a link to the product’s detail/purchase page on your business’s website. Buyers will still be paying for your products using your regular payment system.
The best way to approach this is to comment with your contact details on someone’s Instagram post, asking if you can send them an item. You can also try sending a direct message, but don’t be spammy. You are most likely to be successful at this technique if you look for influencers who typically post goods from Instagram stores.
You can also interact with your followers on their own accounts. Like their photos and make comments to keep your business on their radar. Ask politely for photo feedback when your buyers receive their items. Upload any feedback, cultivating positive impressions about your business. Strive for courteous, professional service. The fact that you are running your business on Instagram does not excuse you from the standards of professional behavior. Serve people kindly and politely, and don’t get annoyed when customers nag you.
If business is slowing down, focus on expanding your followers. Try following similar stores and shops, people who share your aesthetic, and people who follow other stores like yours to encourage new folks to click over to your store.
